Google is the biggest search engine and is one of the largest companies in the world. It provides many services including search, analytics and other under the hood of Alphabet.Inc which is the parent company of Google. But many users don’t know that Google is using their personal data to improve its services. In short, they are spying on their users. Your data is being used by them to improve advertisements and the search results that you see.
Shocked? Wait a minute. It is complicated than you thought. This guide will help you to turn off Google tracking and stop it from spying on you:
Have you ever thought that how Google suggest you best results in the search? Google tracks our data to show us relevant advertisement on websites that are using Google’s Adsense. The algorithms figure out the sites you visit the most from the search history and show you the most relevant results.
Data that Google collects from users:
Google is not just keeping search history and your profile data. The company keeps voice data, search-related data, and more via Google App and Play Services on Android. Whenever you say “Ok Google” to trigger your smartphone, your voice recording is stored on Google’s servers to improve it’s voice services for you. Google also stores app usage data and app history from your Android smartphone. Here is the list of data that Google tracks from you:
- Web & App Activity
- Location History
- Device Information
- Voice & Audio Activity
- YouTube Search History
- YouTube Watch History
- Search History
- App launch history
- Google Play Store app page visits, installs, and history
How to turn off Google tracking?
If you take privacy extremely seriously, then you can turn off Google tracking by following simple steps. To stop Google from tracking, you can turn off Google tracking from your account history section that can be accessed here. Google saves tons of your data to improve service it provides to you and people around the world. By visiting the website, you can choose what Google can access and turn off the rest.
But this action will not only affect the quality of Google services that everyone is using but also turns off many features like Google Now on Tap feature in Android Marshmallow and Google Assistant feature on Android Nougat and Google Allo App. You will also experience irrelevant advertisements on websites you are visiting.
Either delete entire history of your account or turn off tracking.
These are the benefits of turning off tracking or deleting your entire history:
- Google will no longer track you
- You will not see targeted advertisements from Google
- You can use Google’s services without sharing any data with them
The disadvantages of turning off tracking and saving data are more than advantages. Here are the problems that you will face after doing that:
- No interest-based advertisements
- Irrelevant search results might appear in search results
- You will face issues with Google Now and Google Assistant feature
- Some features might not be available after turning off tracking
- Google will not recommend you interest based Apps and products in their services
If privacy is more important than better services then you can turn off Google tracking by visiting the website I mentioned above, or you can just delete your entire history. I also tried removing and turning off Google history before writing this whole guide, but I experienced bad Google services. I saw irrelevant advertisements and search suggestions. The app suggestions in Google Play Store was worst, and YouTube video recommendation was also weird. So, go ahead only if you don’t care about these services a lot.
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